Google: short history

Google was founded by Larry Page and Sergey Brin in 1998 while both if they were pursuing Ph.D. at Stanford University, California. Google is an American Multinational company that focuses in Internet-related services and products which includes search, software, Hardware, Cloud computing and online advertising technology Larry Page and Sergey Brin own about 14 percent … Read more

Organizational Culture in PepsiCo

PepsiCo’s organizational culture demonstrates the company’s commitment to maximizing the strengths of its human resources. A solid organizational culture defines the traditions, values and opportunities to perform by the workers. In PepsiCo’s case, employees are encouraged to focus on excellence in a cooperative manner. As the second largest food and beverage manufacturer in the world, … Read more

Airbnb: What Is it?

Airbnb is an online marketplace that enables people to list and rent rooms in their flat or home to travelers. Budget travelers choose Airbnb because it’s usually cheaper than a hotel and gives them an opportunity to know local culture by staying with local people. Airbnb shows no sign of slowing down. More and more … Read more

The Suzuki Burgman Maxi-Scooter

The Suzuki Burgman Maxi-Scooter Suzuki Motorcycle India Private Limited (SMIPL) has unveiled the Suzuki Burgman maxi-scooter at the Auto Expo 2018. Globally, the Suzuki Burgman is available in a wide range of engine sizes from 125 cc to 638 cc. For India though, Suzuki will only introduce the Burgman with new 125 cc engine shared … Read more

SWOT Analysis of The Exxon Mobil Corporation

Exxon Mobil Corporation is a multinational, public company which deals with oil and gas and has its headquarters in Irving, Texas situated in America. It was formed in 1999 by the merging of two major oil companies, Exxon and Mobil. It is the largest refiner in the world. It deals with products such as crude … Read more

The history of Kelvinator Company

They began steadily purchasing the base ice boxes from the Grand Rapids Refrigeration Company in 1918. . During the year, the company produced sixty-seven such refrigerators. By 1923, the Kelvinator Company held 80 percent of the American market for electric refrigerators. Within ten years of foundation, in 1925, the Kelvinator Corporation produced the industry’s first … Read more

The Structure Of The Pulz Jeans Company & Its Current Market Position

The main purpose of our given report is to present the structure of the Pulz Jeans company and to illustrate its current market position. In order to analyse the organization, we made use of common analysis tools, namely the business model canvas, the value chain and finally, the SWOT and TOWS. The former furthermore lead … Read more

Organizational Culture in PepsiCo

PepsiCo’s organizational culture demonstrates the company’s commitment to maximizing the strengths of its human resources. A solid organizational culture defines the traditions, values and opportunities to perform by the workers. In PepsiCo’s case, employees are encouraged to focus on excellence in a cooperative manner. As the second largest food and beverage manufacturer in the world, … Read more

History of Starbucks

Starbucks is named after the first mate in Herman Melville’s Moby Dick. Their logo is also inspired by the sea – featuring a twin-tailed siren from Greek mythology. Their story began in 1971; back then the company was a roaster and retailer of whole bean and ground coffee, tea and spices with a single store … Read more

Operations strategy

An operations strategy is the structure upon which an organization determines how it arranges and uses its resources in order to maintain a competitive advantage. It is a formulated framework consisting of two elements. The structural element contains components like location and size of the organization, whereas the infrastructural element focuses more on aspects like … Read more

Experience in the ICU

It is the requirement and hope of all the colleges and at-large life that a nursing student forges ahead; from being a nursing student to a nurse in practice. A process that can be referred as a transition. One must process various skills and experiences. One of the lessons required is the practical experience of … Read more

Why the FTC is Cracking down on MLMs

After incessant persuasion from the MLM rep, with sweet promises that seemed to align around her dreams of generating residual income and being financially free, coupled with incentives that include car bonuses and vacations to any dream location, she eventually succumbed to pressure to register into Multi-Level Marketing-MLM—using her life’s savings but alas, all the … Read more

Google: short history

Google was founded by Larry Page and Sergey Brin in 1998 while both if they were pursuing Ph.D. at Stanford University, California. Google is an American Multinational company that focuses in Internet-related services and products which includes search, software, Hardware, Cloud computing and online advertising technology Larry Page and Sergey Brin own about 14 percent … Read more

Analysis Of Old Spice’s Advertisement

Old Spice’s promotion “How Your Man Could Smell Like” is an appealing expression used to pull in the group of onlookers to buy the item. (stylist Kristen, 2017) The commercial intended to catch men’s consideration through ladies. It presents and perfect picture of how a man should smell. The promotion utilized sexually themed technique to … Read more

Major EMI record company

We know from smart people thoughts that if you want to set up a small business or launch a label, the first thing you have to do is to be in this business, every business person have their own personal issues and most importantly in this business is to have an partner a second hand … Read more

AT&T Company Analysis

Organization History The telephone was a creation by Alexander Graham in the year 1876 with the careful advisory of his financial associates Gardiner Hubbard and Thomas Sanders. Their innovation and success eventually manifested into the AT&T Company during the year 1885, and it acted as Bell’s secondary to plan and build the first operational long-distance … Read more

Industry and Market Analysis for Appzone Technologies

AppZone is a financial technology company (FinTech) focused on developing solutions for financial services business and the industry via cloud computing systems. It aims to enable the digitization ambitions of banks in Nigeria and across Africa through its homegrown solutions. The company was established in 2008 in Lagos, Nigeria. It solutions currently services over 16 … Read more

"Maggi" history of the company of minute noodles

  Maggi is a worldwide brand of minute noodles asserted by Nestle since 1947. The association at first was formed in Switzerland in the year 1872 by Julius maggi. Maggi noodles were pushed in India in the mid 1980. The Chairman of Nestle Carlo M Donati passed on the noodles to India As a customer we accept an imperative part in the economy neighbourhood, nation and … Read more

PESTLE Analysis Of Aviva Company

Aviva was established in 2000 through the merger of two British insurance firms with heritage of over 300 years, however the name Aviva wasn’t implemented until 2002. Aviva operates globally and is the UKs largest insurer employing 30,021 people, with 14,600 of those being in the UK (Aviva, 2018a). They provide platforms for protection through … Read more

Social Media Analysis Proposal

“ Summary The intent of this proposal is to engage Cox Automotive and it Board of directors or current leadership toward the need to analyze the company’s social media platform both in local communities, while making comparison to other competitors in the industry. The focus is to further access how social media can impact sustainability … Read more

Starbucks case

Coming to the social media, Starbucks makes a really virtuous use of the social media as its marketing strategy. The first and foremost thing they did was to offer free Wi-Fi to its customers. When anyone talks about social media, Facebook, instagram comes in mind. So therefore, in 2008, Starbucks made their Facebook page and … Read more

Review on Samsung Electronics company

In a highly interconnected and globalized world, it is important for businesses to innovate and adapt to the rapidly changing environment. Samsung Electronics is the world’s largest information and technology company by revenue and therefore has to consider all environmental factors to stay in its position (Financial Times, 2013). Samsung is currently ranked tenth by … Read more

Netflix: An Analysis

The preparation of the following report is anchored on a detailed analysis and evaluation of multiple data sources which are related to the firm of interest. Some of the preferable data sources include sales reports, annually compiled reports, supply and demand, data on production cost, and most importantly, an analysis of the company’s market share. … Read more

Google: about company, products, key learnings etc.

About the company Google is an American multinational company that works in internet related services and products. Google’s mission has been “to organize the world’s information and make it universally accessible and useful”. Google offers services designed for office and productivity, mailing, schedulers and time management tools, cloud storage, social networking, instant messaging and video … Read more

Running Head: Blue Apron Holdings, Inc.

Blue Apron Holdings, Inc. became the first and largest subscription-based meal-kit provider in the United States. Blue Apron was a New York-based startup that attracted millions across America, allowing them to expand its company and distribute its products around the country. It is known as a meal kit service that delivers weekly boxes containing ingredients … Read more

Pro Globalist and Anti Globalist View from Developed Country Perspective

This essay will focus on the two following views; Pro Globalist and Anti Globalist and how they can be viewed from two different perspectives, one of a developed country and another of a developing country. Both perceive globalization as opportunity and threat in their own context. While discussing the pros and cons of globalization, we … Read more

MINISO external environment analysis (PESTEL)

In this case, Malaysia is selected as environment analysis model Political environment Malaysia’s current political situation bring impact towards MINISO in retail business. First and foremost, Malaysia’s government policies will affect MINISO business operation, such as Malaysia imposed GST and withholding tax toward business companies. Amarjeet Singh from Ernst and Young spoke about that businesses … Read more

The Philips Company: analysis and profile of the company

Philips is a technology company that is diversified and it is active in the lighting, healthcare markets, and the consumer wellbeing. The company has its headquarters in Netherlands (Amsterdam). Fredrick and Gerard Philips founded the Philips in the year 1891 in Netherlands Eindhoven for the incandescent lamps manufacturing and the other electrical products. The Philips … Read more

Meaning and definition of Mergers and Acquisitions

Mergers and acquisitions refers to the aspect of corporate approach, corporate business and management dealing with the buying, selling and merging of different companies that can support, build, finance, a developing company in a certain industry develop quickly without having to create another business entity. Merger is a tool used by companies for the purpose … Read more