Review on Adidas multinational corporation

Adidas is a multinational corporation, founded and has headquarter in Herzogenaurach, Germany, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufacturer in Europe and the second largest in the world after Nike, which is its rival company. The company was started by Adolf Dassler in his mother’s house and was … Read more

Marketing Strategies between Adidas & Nike

Overview of the Industry There is an intense competition that business in Sports industry is facing. The companies and marketers nowadays have to be stylish and functional at the same time to survive in the competition. Within the sports industry, Adidas and Nike are two prominent names across the world countries. Adidas and Nike are … Read more

Marketing Strategies between Adidas & Nike

Overview of the Industry There is an intense competition that business in Sports industry is facing. The companies and marketers nowadays have to be stylish and functional at the same time to survive in the competition. Within the sports industry, Adidas and Nike are two prominent names across the world countries. Adidas and Nike are … Read more